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ROSETTA

From Farm to Fork, we link the sustainable way.

Reducing food waste due to marketing standards through alternative market access

Rosetta is a 3-year EU funded project that aims to assess the impact of marketing standards on food waste and propose sustainable solutions for the utilization of the food that does not meet marketing standards but is still safe to be consumed. Rosetta will:

a. Evaluate the effect of marketing standards on the generation of food waste
b. Define and implement pilot case scenarios, disseminating the solutions for alternative market access of suboptimal food
c. Provide relevant suggestions to food businesses, owners of marketing standards and policymakers
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ROSETTA's food research areas

FRUITS & VEGETABLES

DAIRY

CEREALS

MEAT

Project's News

Project news
July 21, 2025

From Shelf to Solidarity: How Chalkiadakis Is Fighting Food Waste in Retail

As the leading retail chain in Crete, Chalkiadakis Super Market…
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Project news
July 17, 2025

Giving “Imperfect” Produce a Second Life: Teagasc’s Approach to Fruit and Vegetable Waste

At the heart of Ireland’s agri-food innovation, Teagasc, the Agriculture…
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Project news
July 17, 2025

Fighting Food Waste with Fresh Thinking: Naturmælk’s Dual Approach to Dairy Surplus

As an all-organic dairy cooperative in Denmark, ROSETTA pilot partner,…
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News from the sector
March 28, 2025

EU Revises Fruit and Vegetable Marketing Standards to Regulate Food Waste and Improve Traceability

The European Union has adopted revised marketing standards for fruits…
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Project's Events

22 October 2025

DRG4FOOD & FOODITY Final Conference: “A recipe for trust: food, data and our choices”

22 October - 23 October
La Tricoterie, Brussels, Belgium
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After three years of deep diving into the food sector,...

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29 October 2025

Interreg Europe – Waste Reduction Series III: Food (Webinar)

10:00 am - 11:30 am
Online,

This final installment of the Waste Reduction Series by the...

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04 November 2025

Ecomondo 2025 — Green & Circular Economy Expo

4 November - 7 November
In-person, Rimini, Italy
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Ecomondo is one of Europe’s leading trade fairs for the...

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From Farm to Fork, we link the sustainable way

Project’s Toolkit

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Community of Practice

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