Skip to main content

This Privacy Policy applies to ROSETTA project and governs personal data collection and use by the project. ROSETTA project is committed to being transparent and to ensuring your privacy is protected. By using our website, you consent to personal data practices described below. ROSETTA project Privacy Policy is effective from 29.03.2024. We reserve the right to update or change the policy at any time, therefore you may want to review it periodically.

  1. Who we are:

ROSETTA is a 3-year Research and Innovation Action running from 1st January 2024 to 31st December 2026, funded by the European Union under the Horizon Europe Framework Programme for Research and Innovation. ROSETTA sets out to deliver reliable evidence, produced through transdisciplinary research with the engagement of use case multi-actors from the agri-food value chain of selected food commodities (fruit & vegetables, cereals, dairy and meat), that a) estimates food waste generated by the use of marketing standards along the whole value chain, b) co-defines and validates sustainable solutions for the valorisation of that waste, and c) assesses trade-offs. It appears that a substantial amount of food waste may be due to marketing standards, yet there is very limited concrete evidence on how much, why and how to address it. There is a need to deepen our understanding and identify solutions to prevent and reduce food waste along with any trade-offs, by improving the business potential of suboptimal foods. Thus, the current framework of marketing standards of food commodities at international, EU, national and private level, will be analysed, and the reasons for their establishment will be assessed. An operational plan will be developed to deploy pilot experiments in five (5) use cases across five (5) EU countries, to test sustainable solutions for alternative market access of suboptimal foods, including processing and other strategies as well as changes in social practices. Each use case pilot experiment will be led by a private marketing standards owner or a network cluster in the value chain and will focus on one or more of the four (4) selected food commodities, namely fruit & vegetables, cereals, dairy and meat. A comparative analysis of the data collected from both lab and field research, combined with a Life-Cycle Sustainability Assessment (LCSA) study, will validate and optimise the use-case tested solutions, which are expected to reduce food waste due to marketing standards by 60% – 80%. The validated and optimised solutions will provide insights for knowledge transfer and identify opportunities for social learning. Insights will be used to develop replication guidelines and policy recommendations, addressed to food businesses, marketing standards owners, policy makers and regulators, to help revise or design marketing standards and support future policy development, in order to prevent and reduce food waste.

The consortium of ROSETTA brings together a consortium of 17 partners across 8 different countries (EL, IE, DK, BE, SK, AT, PL, ES). The partners of the ROSETTA consortium, listed below, process certain types of personal data for the purposes of the project. Each partner is responsible for the personal data they collect and process during their activities under the framework of the project:

For further information, we can be contacted at: [email protected]

  1. How we collect your personal data

We collect personal data both directly and indirectly:

Directly. We obtain personal data directly from individuals in a variety of ways, including but not limited to the following cases:

  • an individual subscribes to our newsletter/s;

  • an individual registers to attend in meetings and events we host and during attendance at such events;

  • we establish cooperative relationships with an individual;

  • we provide professional services pursuant to our contract with the European Commission;

  • an individual participates in an interview or survey organized by us.

Indirectly. We obtain personal data indirectly about individuals from a variety of sources, including:

  • our research partners;

  • our networks and contacts;

  • public and open data sources such as public registers, news articles and internet searches;

  • social and professional networking sites (e.g. LinkedIn).

  1. What types of data we collect?

We only collect the data that are necessary for the smooth implementation of our project. These data fall into the following categories:

  • contact details (name/ surname, e-mail address, street address, mobile phone number, land line phone number);

  • professional information (job title, organization, field of expertise);

  • demographics (e.g. age, gender, nationality);

  • information about what a person knows or believes.

  • videos and photos (from people that attend our events).

  1. Bases of lawful processing

We process personal data on the following legal bases:

Legal obligations – for processing activities required for compliance both with applicable national and European legislation as well as with the specific legal and regulatory framework of the Horizon Europe Framework Programme for Research and Innovation of the European Union.

Consent – for processing activities such as organization of surveys and interviews, completing of questionnaires and dissemination of project’s results.

Contractual obligations – for processing activities such as reporting to the European Commission and complying with project’s publicity obligations.

  1. What we do with your personal data

We process your personal data with the purpose of:

  • Conducting research (e.g. interviews, surveys);

  • Dissemination our project’s results to different types of stakeholder;

  • Sending invitations and providing access to guests attending our events and webinars;

  • Administering, maintaining, and ensuring the security of our information systems, applications, and websites;

  • Processing online requests or queries, including responding to communications from individuals;

  • Complying with contractual, legal, and regulatory obligations.

  1. How we secure your personal data when we process it

We continuously apply a personal data risk assessment process to identify, analyse, and evaluate the security risks that may threat your personal data. Based on the results of this risk assessment, we define and apply a set of both technical and organizational measures to mitigate the above security risks, including but not limited to:

  • Data Protection Policies to guide our personnel when processing your data;

  • Written contracts with organizations that process personal data on our behalf;

  • Non-Disclosure Agreements with our personnel;

  • Back up process, antimalware protection, access control mechanisms, etc.

  • Some of our partners have appointed a Data Protection Officer.

  1. Do we share personal data with third parties?

We may occasionally share personal data with trusted third parties to help us deliver efficient and quality services. When we do so, we ensure that recipients are contractually bound to safeguard the data we entrust to them before we share the data. We may engage with several or all the following categories of recipients:

  • Parties that support us as we provide our services (e.g., cloud-based software services such as Dropbox, Microsoft Sharepoint, Google);

  • Our professional advisers, including lawyers, auditors, and insurers;

  • Dissemination services providers (e.g., MailChimp);

  • Law enforcement or other government and regulatory agencies or other third parties as required by, and in accordance with applicable law or regulation;

  • The European Commission according to our relevant contractual obligations.

  1. Do we transfer your personal data outside the European Economic Area?

Some of our partners may use cloud and / or marketing services from reputable providers such as SharePoint, DropBox, MailChimp, Google, etc., situated both inside and outside the EEA. We always check that such providers comply with the relevant GDPR requirements before start using their services.

  1. Do we use cookies?

Our websites use cookies. Where cookies are used, a statement will be sent to your browser explaining the use of cookies. To learn more, please refer to our cookie policy by visiting:

Our websites use cookies. Where cookies are used, a statement will be sent to your browser explaining the use of cookies. Cookies are small text files which are saved on your computer, mobile phone or tablet. They allow the website to remember your actions and preferences (such as login, language, font size and other display preferences) so you don’t have to keep re-entering them whenever you come back to the site. You can control and/ or delete cookies as you wish. If you do this, however, you may need to manually adjust your preferences every time you visit a site. For more information on how to manage cookies, please visit:

We use tools like Google Analytics to better understand how visitors interact with our website. This provides us with important information to enable the site to work better. The information collected is not linked to your personal data. For more information on the cookies set by Google Analytics, please visit:

The following cookies are used by Google Analytics:


Typical content

Cookie expires after


Used to distinguish users

2 years


Used to throttle request rate

1 minute


Used to distinguish users

24 hours

We use cookies that identify you when you’re logged in, in order to give you the possibility to comment using your profile and also to edit your newsletter preferences. We also use anonymous cookies that tell us where do our users come from and what pages they visit. These cookies sometimes collect anonymous statistics about the user (such as gender, age, interests) and the data is stored by the analytics services that we use: Google Analytics, Content Insights and Facebook Analytics. These cookies also gather data about a person’s behaviour on our website: what pages they visit, how long they stay on the page, what videos they watch or files they download. We also use tracking cookies from social networks such as Facebook, X (former Twitter), Youtube and LinkedIn in order to be able to serve better advertising to our users on these platforms and to assess the performance of our ads on these platforms. The data that these platforms collect is anonymized. That means that we cannot see your social media profiles, but you will sometimes see ads to ROSETTA pages advertised to you on social media.

  1. Your rights

You have the following rights regarding our processing of your personal data:

  • Right to withdraw consent – You can withdraw consent that you have previously given to one or more specified purposes to process your personal data. This will not affect the lawfulness of any processing carried out before you withdraw your consent.

  • Right of access – You can ask us to verify whether we are processing personal data about you and, if so, to have access to a copy of such data.

  • Right to rectification and erasure – You can ask us to correct our records if you believe they contain incorrect or incomplete information about you or ask us to erase your personal data after you withdraw your consent to processing or when we no longer need it for the purpose it was originally collected.

  • Right to restriction of processing – You can ask us to temporarily restrict our processing of your personal data if you contest the accuracy of your personal data, prefer to restrict its use rather than having us erase it, or need us to preserve it for you to establish, exercise or defend a legal claim. A temporary restriction may apply while verifying whether we have overriding legitimate grounds to process it. You can ask us to inform you before we lift that temporary processing restriction.

  • Right to data portability – In some circumstances, where you have provided personal data to us, you can ask us to transmit that personal data (in a structured, commonly used, and machine-readable format) directly to another entity.

  • Right to object – You can object to our use of your personal data for direct marketing purposes, including profiling or where processing has taken the form of automated decision-making. However, we may need to keep some minimal information (e.g., e-mail address) to comply with your request to cease marketing to you.

  • Right to make a complaint to your local Data Protection Authority (DPA) (see regarding any concerns you may have about our data handling practices.

To ask us to do anything of the above, you can contact us by email: [email protected]. We will promptly examine your request against the relevant requirements of the laws and regulations governing privacy and personal data protection and we will answer the latest within 30 days after receiving your request. We will ask from you some kind of identification (e.g. photocopy of your identity card or passport) to avoid non-authorized reveal of your personal data. If, for reasons of complexity of the request or a multitude of requests, we are unable to respond promptly, we will notify you within 30 days of any delay, which in no case may exceed two months from the expiration of the 30-day deadline.

  1. How long do we retain personal data?

We retain personal data to provide our services, stay in contact with you and to comply with applicable laws, regulations, and contractual obligations to which we are subject. Please note that we have an obligation to retain data concerning projects funded by the Horizon Europe Framework Programme for Research and Innovation of the European Union for up to five years after the end of the project (unless further retention is requested by auditors). After the expiry of the retention period, and unless further legitimate grounds for retention arise, we will dispose of personal data in a secure manner.

  1. Disclaimer of liability for third party websites

Although our site may contain links to third-party sites, including the sites of the consortium partners, we are not responsible for the privacy practices or content of these sites, and we expressly disclaim any liability for any loss or damage that may be caused by the use of these links. We do not monitor the privacy practices or the content of these sites. If you have any questions about the privacy practices of another site, you should contact the site’s responsible personnel. We suggest you read the privacy policy of each website you interact with, before allowing the collection and use of your personal data.

We may also provide social media features that allow you to share information on your social networks and interact with our project on various social media sites. The use of these social media features may result in the collection or sharing of information about you. We recommend that you check the privacy policies and regulations of the social networking sites you interact with, so that you can be sure that you understand what information may be collected, used and disclosed by these sites.

  1. Revisions of this Privacy Policy

This Privacy Policy is valid from 29/03/2024 and replaces any other previous notifications that we had issued in the past regarding our personal data management practices. We reserve the right to revise this Policy at any time. The current version will be always uploaded to our website indicating the date of entry into force, so you know when the most recent revision took place. If there are critical changes in this policy or our personal data practices change significantly in the future, we will notify you by posting the changes on our website.